Dhiraagu has officially introduced OVS as an Elite Club Partner, expanding fashion and lifestyle benefits available to Dhiraagu Elite Club members.
Under the new partnership, Elite Club members are now eligible for exclusive discounts at the OVS store in the Maldives. All members of the programme receive a 10% discount on their total bill, while customers whose purchases exceed MVR 5,000 are entitled to a 20% discount.
To access these benefits, customers simply need to present their Dhiraagu Elite Digital Card at the point of purchase.
OVS is an Italian fashion retail brand that offers a broad selection of clothing, accessories, and lifestyle products at accessible prices. Recognised for blending international fashion trends with everyday comfort and value, the brand has established itself as a popular shopping destination in the Maldives.
The Dhiraagu Elite Club programme is designed to reward and recognise customers by providing enhanced lifestyle privileges and exclusive benefits. The initiative reflects Dhiraagu’s ongoing commitment to delivering added value and strengthening long-term customer relationships.
Dhiraagu has also indicated plans to introduce additional collaborative promotions with Elite Club partners in the future, aimed at creating further value and more exclusive experiences for its customers.

