Dhiraagu has introduced a new Eid al-Adha promotion featuring special rewards, bonus data, and prize opportunities designed to enhance festive celebrations with added connectivity and engagement for customers.
As part of the Eid season, the company has launched “Bodumas Beynun,” an interactive 7-day scratch-and-collect game available exclusively through the DhiraaguApp. The activity gives customers the opportunity to win a full Fishing Gear Kit as well as a GoPro HERO11.
To take part, customers must tap the “Bodumas” banner on DhiraaguApp to access daily scratch cards. Over the first six days, participants can scratch cards to collect fishing gear pieces, and on 30 May 2026, the final day, they can complete the experience by catching the “Bodumas.” Each item unlocked throughout the game also awards customers 2GB free data along with lucky draw tickets, which increase their chances of winning the grand prize.
Speaking at the press conference held to announce the campaign, Dhiraagu’s Assistant Manager Marcoms & PR, Zeen Mohamed stated, “Inspired by the spirit of one of the Maldives’ most popular Eid traditions, ‘Bodumas Beynun’ was designed to make the festive season even more exciting for our customers through an engaging digital experience with daily rewards, interactive experiences, and opportunities for everyone to be part of the celebrations.”
In addition to “Bodumas Beynun,” Dhiraagu has also rolled out special Eid offers for Prepaid customers available from 24 - 31 May 2026. These include the Eid Data Combo, which offers 45GB of data and unlimited free calls to Dhiraagu numbers along with other perks for MVR 650, valid for 28 days.
Customers will also benefit from Eid Bonus Data, which provides 25% bonus data on selected Prepaid add-ons.
More details on Dhiraagu’s Bodu Eid offers are available at: Dhiraagu Bodu Eid Offers
The company continues to mark major occasions with promotional campaigns that deliver rewards, benefits, and prize opportunities for its customers.
